London 2012: Ambush Ads Take On Official Sponsors as Olympics Begins – The Hollywood Reporter
London 2012 Olympics: Wales and Tottenham star Gareth Bale models Team GB football shirt
London 2012 sponsorship sees Adidas UK sales increase by more than 10 per cent
Adidas London 2012 Olympic Games Maker Official Rain Jacket Men's Size Large! | eBay
ADIDAS Official London 2012 Olympics Adiflag T-shirt sizes S-XL BNWT | eBay
Black 2012 Adidas London Olympics t-shirt | retroiscooler | Vintage Olympics – Retroiscooler
Olympics trainers that were given out for free sell for £1.25million on eBay - Mirror Online
London 2012: six of the best campaigns five years on
Adidas Originals - Team GB - Limited Edition Collection launched to celebrate the London Olympics. Stock will not last w… | Adidas, Vintage adidas, Adidas originals
Not an Official Sponsor, Nike Still Gets More Attention Than Adidas at Olympics - Bloomberg
Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013